Season 10 from Bahari photographed by Scharad Lightbourne

Season 10 from Bahari Bahamas was a very hard campaign to produce. Designs were redrawn and fabric samples tested multiple times. Being the brands chief photographer, I get a first hand preview before it hits the market. The brands CEO trusts my input (sometimes) and values the feedback that he gets from me. My first response after seeing final samples were, "this is the most mature collection from Bahari yet and I know people are going to love it, its a step in the right direction. " Their newest collection has been a long time coming and shows tremendous growth from the brand.

In planning the campaign photoshoot, there were certain elements that always play an important role in the success of the images. The right team had to have been assembled, the right cast and most importantly the right location. Bahari always seems to discover or use its resources to secure pretty mazing location on the island and this one was no different. our scenic view of beautiful blue Bahamian waters, modern architecture and textured backgrounds gave me all the inspiration I needed to put the mood board together. Once approved, I eagerly awaited shoot day.

My team and I worked consistency throughout the day using the sun to our advantage, and fully making use of the property. Along with the YNGDGRTS team, everything ran smoothly and with great ease from location to location. Shooting in direct sunlight is no joke but I was able to use modifiers, a fan and a powerful strobe to achieve the looks the client approved. See some of the images from the campaign below along with the cinematic shoot video below and do enjoy responsibly.

...until the next post! See you guys again and thanks for reading. 

Photography: Scharad Lightbourne MUA: Erinn Treco Hair Stylist: Jameelah Thompson Styling: ProductJoint Video: Ashley Whitney Photo Assistants: Kenzi Thompson // Jayden Mcintosh

Photography: Scharad Lightbourne

MUA: Erinn Treco

Hair Stylist: Jameelah Thompson

Styling: ProductJoint

Video: Ashley Whitney

Photo Assistants: Kenzi Thompson // Jayden Mcintosh

SEE THE COLLECTION

SEE THE CINEMATIC VIDEO